AI Marketing Specialist

SEO, SEM, and paid media: keyword targeting, ad copy, audience segmentation, bid optimization, and spend allocation.

Email nurture sequences and lifecycle campaigns to convert and accelerate leads.

Full-funnel performance tracking, attribution, and pipeline reporting.

Social media content production: posts, carousels, and video clips from raw engineering footage through to published assets.

Web content: blog posts, landing pages, case studies, and site maintenance via WordPress.

Trade show and event support: collateral, booth content, pre/post-event campaigns.

Competitor monitoring and market intelligence.

2–4 years of B2B marketing experience spanning content production and demand generation.

Hands-on experience with Claude, Gemini, NotebookLM, or comparable platforms for content generation and workflow automation.

Hands-on SEO and SEM experience: keyword research, on-page optimization, ad copy, bid management, and performance reporting.

Marketing automation and email sequencing platform experience.

Canva or equivalent design tool proficiency for visual production.

WordPress + page builder knowledge (Elementor preferred).

Image and video generation tools experience (Midjourney, Adobe Firefly).

Strong technical writing ability for engineer-facing audiences.

Manufacturing, industrial, or engineering buyer marketing experience.

Video editing tools experience (Opus Clip, CapCut, Descript).

HubSpot or similar CRM familiarity.

Account-based marketing campaign background.

API management and tool integration knowledge.

Startup or scale-up experience.