Mô tả công việc:
(Mức lương: Thỏa thuận)
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Develop and implement marketing plans for assigned products to achieve business objectives.
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Conduct market research and analyze market, customer, competitor, and sales data to identify trends, opportunities, and potential risks.
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Monitor product performance and market dynamics and recommend appropriate adjustments to marketing strategies.
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Support the development of product strategies, promotional campaigns, communication materials, and other marketing initiatives.
2. Budget & Target Management
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Support the Marketing Manager in developing annual product targets and marketing budgets.
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Assist in allocating targets and budgets to the national sales team.
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Track marketing expenditures against approved budgets to ensure efficient use of resources.
3. Brand & Product Management
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Strengthen brand positioning and awareness among target customer segments.
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Manage the product life cycle, including product launches, rebranding, and product updates.
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Develop and maintain product knowledge, key messages, promotional materials, and sales support tools.
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Ensure all promotional activities and materials comply with local regulations and Company policies.
4. Cross-Functional Collaboration
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Work closely with Sales, Regulatory, Supply Chain, and other departments to align marketing strategies with business objectives.
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Coordinate with Supply Chain to ensure product availability and distribution efficiency nationwide.
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Provide product and marketing support to the Sales team, including field communication, campaign implementation, and market feedback follow-up.
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Participate in cross-functional projects related to product development, product launches, tenders, market access, and other business priorities.
5. Stakeholder Engagement
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Build and maintain relationships with healthcare professionals, pharmacies, and other relevant stakeholders.
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Organize training sessions, workshops, scientific meetings, and marketing events for internal teams and external audiences.
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Support engagement with Key Opinion Leaders (KOLs) and other healthcare stakeholders in accordance with Company policies and applicable regulations.
6. Performance Tracking & Reporting
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Monitor sales performance, market share, and campaign ROI to evaluate marketing effectiveness.
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Prepare monthly reports for the Marketing Manager covering sales results, market trends, challenges, and KPI progress.
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Provide timely market intelligence and field insights to support business planning and decision-making.
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Maintain accurate and timely reports, activity records, budget tracking, and other required documentation.
Chức vụ: Nhân Viên/Chuyên Viên
Hình thức làm việc: Toàn thời gian
Quyền lợi được hưởng:
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Professional working environment in the pharmaceutical industry.
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Opportunity to develop expertise in Product Management, Marketing, and Commercial activities.
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Opportunity to participate in product strategy development, product launches, and product life-cycle management.
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Opportunity to work cross-functionally with Sales, Regulatory, Supply Chain, and other teams.
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Opportunity to gain in-depth knowledge of the pharmaceutical market and ophthalmic products.
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Other benefits and compensation details will be discussed during the interview process.
Yêu cầu bằng cấp (tối thiểu): Đại Học
Yêu cầu công việc:
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Bachelor's Degree in Pharmacy is mandatory.
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1–3 years of relevant experience in the pharmaceutical industry, preferably in Marketing, Product Management, Sales, or other commercial functions.
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Experience with ophthalmology or ophthalmic products is a strong advantage.
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Strong analytical and strategic thinking skills.
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Proficient in Microsoft Word, Excel, and PowerPoint.
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Excellent communication and interpersonal skills.
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Strong planning, coordination, presentation, and problem-solving skills.
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Ability to manage multiple tasks and meet deadlines.
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Good understanding of the Vietnamese pharmaceutical market and healthcare regulations.
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Ability to work independently while collaborating effectively across functions.
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Willingness to travel as required by the job.
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Good command of written and spoken English and ability to communicate effectively in a business environment.
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IELTS, TOEIC, or TOEFL certification is an advantage.
Yêu cầu giới tính: Nam/Nữ
Ngành nghề: Digital Marketing,Nghiên Cứu & Phát Triển (R&D),Quản Lý Sản Phẩm IT,Trade - Brand - Product Marketing