Territory Sales Manager

Company Description BharatEMart, a Tripta Technologies Pvt. Ltd. company, is an indigenous B2B e-commerce platform that connects brands, manufacturers, distributors, and wholesalers with India’s large and often underserved retailer base. Backed by RARE Enterprises, the legacy investment firm of Rakesh Jhunjhunwala, and supported by the Confederation of All India Traders (CAIT), the company focuses on strengthening Indian trade through technology-led, inclusive commerce. Retailers gain access to a broad assortment across Fashion & Textiles, Electrical & Electronics, FMCG & Grocery, Home Improvement, and industrial categories, along with fulfilment support and financial solutions to manage working capital. Brands and suppliers benefit from data-driven insights, deeper market penetration, and secure bulk transactions powered by proprietary tiered pricing technology. BharatEMart currently operates in Delhi NCR, Moradabad, Lucknow, Kanpur, Patna, and Jaipur.
Role Description The Territory Sales Manager is a full-time, on-site role based in Moradabad, responsible for driving sales growth and market penetration within the assigned territory. This role involves identifying and onboarding retailers, distributors, and suppliers, building strong relationships, and promoting BharatEMart’s B2B e-commerce solutions. The Territory Sales Manager will plan and execute territory sales strategies, meet revenue and activation targets, and regularly visit market clusters to understand customer needs and competitive activity. The role includes coordinating with internal teams for pricing, promotions, logistics, and credit support, as well as tracking performance through reports and dashboards. The Territory Sales Manager will also conduct product demonstrations, handle escalations, and provide feedback to improve platform features and service quality.
Qualifications

• Strong sales, business development, and territory management skills, with experience in B2B or retail-focused environments.
• Proficiency in relationship management, negotiation, and stakeholder communication with retailers, distributors, and brand partners.
• Ability to use CRM tools, spreadsheets, and basic data analysis to track performance, plan routes, and manage sales pipelines.
• Knowledge of e-commerce, FMCG, fashion, or electronics markets and local trade dynamics in Moradabad and surrounding areas.
• Bachelor’s degree in Business, Marketing, or a related field; MBA or equivalent postgraduate qualification is an advantage.
• Demonstrated ability to work on-site in field-intensive roles, manage targets, and operate with limited supervision.
• Strong organizational skills, attention to detail, and a results-driven mindset focused on sustainable growth.
• Comfortable communicating in English and local languages; prior experience with marketplace or distribution platforms is a plus.